CorningWare Cast Aluminum - PDP Images and A+ Content
image strategy / planning ⇢ design execution ⇢ alignment with stakeholders ⇢ final
This launch had its challenges as there was no time or budget for a photoshoot. Using only product renderings I created a template for the Cast Aluminum line that was duplicated across the other shapes and colors. This product had a very successful launch and was the Amazon USA #1 New Product Release in September 2021.
Eventually, the in house team was able to capture lifestyle photography and that was updated on the A+ Content.
