Instant - Infographic explore

Objective: Create cost-effective infographics that show off the technology

After sharing different competitive examples of technology driven infographics with shareholders, high-end 3D renderings were overwhelmingly preferred. Actual 3D renderings of product features were outside the scope of this project. Instead, I presented a low-cost way to use real photography and make it look like a high-end render. For this design explore I took detail photos of the actual product with my iPhone. I explored different applications of color to highlight the technology and edited the photo to look like a rendering. The final concept is a combination of the mock-rendering and lifestyle photography which will fit best among existing assets.